Fields Like IoT, Robotics, and AR/VR Creating New MBA Niches
- Pulkit Garg
- Dec 14, 2024
- 4 min read
Updated: Dec 15, 2024
As the global business landscape evolves, advanced technologies like the Internet of Things (IoT), robotics, and augmented and virtual reality (AR/VR) are becoming integral to modern industries. These innovations are not only transforming operational models but are also reshaping the skillsets expected from business leaders. Consequently, MBA programs are evolving to meet this demand, creating specialized niches tailored to these emerging fields.
In this blog, we’ll explore the exciting possibilities in these niches, how business schools are adapting, and what students can expect from these futuristic specializations.
Recession and Its Impact on MBA Job Markets
Economic slowdowns typically lead to cautious hiring trends across sectors. Companies often reduce hiring, delay recruitment, or focus on essential roles to mitigate financial risks. This reality has affected MBA graduates who are accustomed to competitive salary packages and an abundance of job opportunities.
Challenges for MBA Graduates
Fewer Job Openings: Companies are downsizing, leading to limited roles in traditional MBA sectors like consulting and finance.
Increased Competition: More candidates are vying for a smaller pool of jobs.
Shift in Demand: Employers prioritize candidates with versatile skill sets and relevant experience.
Industries Still Hiring During the Recession
While some sectors are scaling back, others remain resilient or even expand their workforce.
Resilient Industries and Roles
Industry | Why It’s Resilient | Key Roles for MBAs |
Healthcare | Increased demand for healthcare services and innovation. | Operations Manager, Business Analyst, Product Manager |
Technology | Accelerated digital transformation amid remote work trends. | Product Manager, Data Scientist, Strategy Consultant |
E-commerce | Continued growth in online shopping and logistics. | Supply Chain Manager, Marketing Manager, Category Manager |
FMCG | Essential goods remain unaffected by economic downturns. | Brand Manager, Sales Manager, Marketing Analyst |
EdTech | Rising demand for online education and upskilling platforms. | Business Development Manager, Strategy Analyst, Product Lead |
Green Energy | Increasing focus on sustainability and government incentives. | Project Manager, Sustainability Consultant, Operations Head |

How MBA Graduates Can Adapt to the Changing Job Market
Adapting to the new realities of a recession-impacted job market requires strategic planning and skill enhancement.
1. Upskilling in High-Demand Areas
Focus on gaining expertise in data analytics, artificial intelligence, and digital marketing.
Certifications in agile project management or sustainability can improve employability.
2. Networking with Purpose
Leverage alumni networks, LinkedIn, and MBA forums to explore hidden job opportunities.
Attend virtual job fairs and webinars to connect with industry leaders.
3. Flexibility and Resilience
Be open to roles outside traditional MBA domains, such as startups or government projects.
Demonstrate adaptability by taking on diverse responsibilities in challenging roles.
4. Focusing on Internships and Freelance Opportunities
Gain hands-on experience in high-demand industries through internships.
Freelance projects can help showcase skills and build a professional portfolio.

Adapting Your Career Goals
In uncertain economic times, recalibrating career goals can ensure long-term success.
Short-Term Goals
Secure roles that provide stability and learning opportunities, even if the salary is below expectations.
Build a versatile skill set to enhance future employability.
Long-Term Goals
Align your career trajectory with industries that show consistent growth, such as technology or green energy.
Focus on building leadership and cross-functional skills to position yourself for top roles once the economy stabilizes.
Salary Trends Across Industries
Salaries for MBA graduates vary depending on the industry’s resilience to recession.
Industry | Average Salary (INR per annum) | Salary Outlook |
Healthcare | 12-18 LPA | Stable due to high demand for services. |
Technology | 15-25 LPA | Competitive, with high bonuses for niche skills. |
E-commerce | 12-20 LPA | Moderate, with incentives for sales and operations roles. |
FMCG | 10-18 LPA | Stable for essential goods; luxury goods may decline. |
EdTech | 8-15 LPA | Growing, especially in business development roles. |
Green Energy | 10-18 LPA | Increasing, driven by government policies and investments. |

Success Stories: MBAs Thriving Amid Recession
1. Transitioning to Technology
A finance MBA from IIM Bangalore shifted to a product management role at a leading tech firm, leveraging skills in analytics and agile methodologies.
2. Embracing Entrepreneurship
An XLRI graduate launched an EdTech startup, tapping into the growing demand for online learning tools during the recession.
3. Moving into Healthcare
A marketing MBA from ISB Hyderabad transitioned to the healthcare industry, managing digital campaigns for a leading pharmaceutical company.
Why Resilient Industries Value MBAs
MBAs bring problem-solving, leadership, and strategic thinking skills that are invaluable during crises. Resilient industries are hiring MBA graduates for roles that drive innovation, efficiency, and customer engagement.
Key Skills in Demand
Data analysis and decision-making.
Project management with a focus on agility.
Strategic thinking and crisis management.
Preparing for Future Opportunities
Building a Recession-Proof Career
Strategy | Action Steps |
Continuous Learning | Pursue certifications in high-demand skills. |
Networking | Attend virtual events and maintain active LinkedIn profiles. |
Diversified Skill Sets | Learn complementary skills like coding or financial modeling. |
Freelancing and Side Projects | Explore opportunities that showcase versatility and problem-solving. |
While the global recession has undoubtedly affected MBA job prospects, it also presents opportunities in resilient industries like healthcare, technology, and green energy. By staying informed, enhancing relevant skills, and adapting career goals, MBA graduates can navigate these challenging times successfully.
The key lies in embracing change, building a robust professional network, and demonstrating the versatility that businesses value during periods of uncertainty. With the right approach, MBA graduates can secure fulfilling roles and contribute meaningfully to industries shaping the future.
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